"Customer Communications Management strategies optimize costs and processes while creating multimedia communications that manage the customer experience and connect with consumers on a personal level."

Pete Basiliere
Research Director
Gartner

 

Utilities Customer Communication Solutions

The utility industry is unique. How many businesses can say that their primary product is both a service and a commodity? What other industry offers a product so essential for virtually every business, hospital, government agency, and consumer? The critical role utilities play in our modern economy has compelled significant oversight and regulation; and highly regulated industries must cope with more complex communications environments. This combination of regulatory exposure and communications complexity presents a significant hurdle for innovation within the utility industry.

Today’s utilities industry is in a back-to-basics mindset, seeking to:

  • Reduce costs
  • Improve customer service

The key to realizing these two goals and to building a firm foundation for future growth is for today’s utility to invest in technology and organizational infrastructure.

This is where a partnership with CEDAR demonstrates mature vision and yields a tremendous return. CEDAR’s core competency is the management of data and content to drive effective electronic and printed communications. Communications that are regulatorily compliant, actionable, and relevant to today’s utility customer. With CEDAR’s Agile Communications Platform, integrated services are deployed to streamline and modernize the entire communications process and to cross-purpose information from one department to another. No more one-off solutions or software toolkits to burden IT. No more silos of information separating marketing, billing, and customer service. Instead, we deploy a single-point solution for managing the entire customer communications process.

Reach Customers Their Way

Read "Enabling the Next Generation of Customer Communications Technologies and Services," a Madison Advisors white paper.

A Platform, Not a Package

The key to cost effective, flexible, actionable and auditable communications is a technology platform that can interface with all your disparate enterprise systems, and securely deliver the full range of customer communications and documents.

OUR PLATFORM SOLUTION

Why Outsource CCM?

Is outsourcing right for you? Learn the benefits and obstacles of outsourcing your customer communications management and the tools you need to be successful.

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